Two out of every three Icelandic residents have access to Netflix at home, according to a recent MMR survey. The data represents a big change since two years ago, when only one third had access to the service. RÚV reported first.
Young people seem most enthusiastic about the media provider: 90% of people between the ages of 18 and 29 have access to Netflix in their home. In comparison, just 24% of seniors have access to Netflix.
Netflix access is more common in the Reykjavík capital area than in rural Iceland, and access rates show a positive correlation with income levels. Politically speaking, supporters of the Pirate Party and the Reform Party are the most likely to have access to Netflix in their homes, with about three out of every four answering affirmatively. Progressive Party supporters are the least likely to, with only about half using the service at home.